07/11/2013 The NET: Branding VR’s Business Team

Date: July 11th, 2013

Time: 1:00 PM - 2:00 PM (Eastern)

Presenter: Kathy West-Evans, Director of Business Relations at the NET-CSAVR; Harley Engelman,  Marketing Consultant, KAT Communications; and John Evans, Employer Relations Manager,  Washington State Division of Vocational  Rehabilitation.

Summary: The National Employment Team or The NET is VR’s response to public and private sector employer customers who requested an easily accessible national team that provides business-focused services. Why is the dual customer approach important? How do we brand the NET as a national VR team focused on business relations? Why is it important to market the NET as a national entity? Why it is important to deliver to business across the country through a collaborative team?  How does VR incorporate a national, regional and state component in marketing? Why and how are CSAVR and VR agencies implementing the national branding strategies?

Continuing Education Credits: Participants can submit an application for post-approval to CRCC for CRC continuing education credits on an individual basis. To apply for post-approval of continuing education, see the instructions located in the CRC/CCRC Criteria for Certification Renewal & Continuing Education manual and the associated documentation. 

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    Last modified: Friday, 9 August 2013, 12:42 PM
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